Monday, March 12, 2007
No Chance to Judge the Book by its Cover
There's a disturbing trend in home decor marketing, and its spread beyond just The Pottery Barn. In the past 15 years, stores like the Pot Barn, etc have begun convincing Americans that they need more furniture to store the vases and over-sized LETTERS that they purchase at the decor store, and thus, new furniture must be designed to hold these nonsense items that only serve to convince the consumer they have a personality. "Look at all my candle sticks, reproduction telephones and balls made of wicker!" Theses knick-knacks and the furniture that store them bother me just about as much as the concept of people buying art at Bed, Bath and Beyond.
But it's one thing to brainwash us into thinking we need mudroom benches when we don't even know what a mudroom is, but it's another, when you take something as real and functional as a bookcase, and deconstruct it's purpose to being soley decorative. The photos here are from more than one magazine, and all employ the gimic of turning books page-side out so that you see a nice wash of yellowed, ivory paper bricks on the shelf, instead of book titles. This is INSANE!!!! If bookshelves, and more so, books, now serve only decorative functions, what's left, wall-mounted toilets?
And It's not that I'm against knick-knacks. I practically AM a knick-knack. It's the idea of buying them on a mass-produced level so that everyone has the same "vintage" wine poster and tiny bicycle sculpture on their wine rack that holds backwards books instead of wine bottles. Get a personality, people! Don't let the catalogues tell you it's pretty to turn your books backward, and that bookshelves are merely headboards for your bed! This, my friends, is why I pick artwork up off the street and furnish my room with rusty railroad nails. I will not be brainwashed! (though I think the backward-books as ivory paper bricks is kind of appealing to the eye. Curse you evil POT BARN!!)